No business that makes money without spending money first.
McDonald’s spends on marketing. Netflix spends on content.
Every business model requires upfront investment to acquire customers.
Yet people expect their business to work differently. They want business, they want sales, they want customers without paying for them.
The pattern never changes: spend money to get customers, customers spend money with you.
The system proves itself.
Your business isn’t special. The rules apply to everyone.
Invest in customer acquisition or risk losing market share to competitors.
McDonald’s spends on marketing. Netflix spends on content.
Every business model requires upfront investment to acquire customers.
Yet people expect their business to work differently. They want business, they want sales, they want customers without paying for them.
The pattern never changes: spend money to get customers, customers spend money with you.
The system proves itself.
Your business isn’t special. The rules apply to everyone.
Invest in customer acquisition or risk losing market share to competitors.
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